Inline Plastics Playbook v2 JUL-21

Deconstructed Inline Plastics Outcome Statement

• For verbal selling applications and opportunities use most applicable deconstructed outcome statement • Individual pieces and bullet points (word tracks) are much easier to use interdependently based on what is needed and relevant for the situation. • When used in selling – any of the word tracks present a prime opportunity to • This creates the most persuasive selling that differentiates to add effective horsepower. • For written communications in marketing and sales applications: • Can be used in this bullet insert a customer Success Story to help illustrate the point.

• Customers’ food products have been made safe, fresh, and highly appealing at shelf for over 50 years with unique food packaging innovations from Inline Plastics. • As the pioneer of tamper evident/tamper resistant packaging, we offer a broad portfolio of high quality, sustainable packaging solutions that provide customers the best opportunity to merchandize their products. • With our wide selection, combined with a 99+% fill rate and the highest on-time delivery performance in the industry, Inline Plastics continues to be the trusted food packaging leader that retailers and consumers rely on. • Further differentiating Inline Plastics, we are the only major industry supplier that provides automation services and equipment backed with the deepest experience and expertise. • Everything we do at Inline supports our customers’ needs to build profit to increase product sales, increase their efficiencies, and reduce their costs.

S A L E S P L AY B O O K

CONFIDENTIAL INFORMATION – For Internal Use Only

point fashion or in a non- bulleted paragraph form for any marketing and sales needs.