Inline Plastics Playbook v2 JUL-21

How Matrix Sales Organization Works

Matrix Sales Organization

Sales Director

Sales Director

Sales Director

VP Sales and Marketing

WEST

EAST

CENTRAL

The matrix is a management structure known for its dual- reporting supervisor relationship to address balancing regions and categories. Both Regional (East, Central, West) and Category (Processors and Retailers) Directors supervise one Manager, with the joint responsibility of setting goals and objectives, overseeing work, performance appraisals, and development. The matrix has and will continue to build and develop a stronger team, address multiple strategic objectives simultaneously, and break up “corporate silos” that inhibit company-wide collaboration. Inline implemented the matrix organization in 2019 with proven success!

Sales Director

• Central

• East

• West

PROCESSOR

Processor Team

Processor Team

Processor Team

Sales Director

S A L E S P L AY B O O K

• West

• East

RETAIL

• Central

Retail Team

Retail Team

Retail Team

• West

• Central

• East

DISTRIBUTOR

Distributor Team

Distributor Team

Distributor Team

CONFIDENTIAL INFORMATION – For Internal Use Only

FOODSERVICE

• Foodservice Team

Sales Director

Sales Director

CANADA

INT’L

For the version of Matrix Sales Team names, sales codes and customer classifications click here